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Social TV
18,00 CHF *
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The Internet didn t kill TV! It has become its best friend. Americans are watching more television than ever before, and we re engaging online at the same time we re tuning in. Social media has created a new and powerful backchannel , fueling the renaissance of live broadcasts. Mobile and tablet devices allow us to watch and experience television whenever and wherever we want. And connected TVs blend web and television content into a unified big screen experience bringing us back into our living rooms. Social TV examines the changing (and complex) television landscape and helps brands navigate its many emerging and exciting marketing and advertising opportunities. Social TV topics include: Leveraging the second screen to drive synched and deeper brand engagement Using social ratings analytics tools to find and target lean-forward audiences Aligning brand messaging to content as it travels time-shifted across devices Determining the best strategy to approach marketing via connected TVs Employing addressable TV advertising to maximize content relevancy Testing and learning from the most cutting-edge emerging TV innovations The rise of one technology doesn t always mean the end of another. Discover how this convergence has created new marketing opportunities for your brand.

Anbieter: Orell Fuessli CH
Stand: 26.01.2020
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Cisco Networking Simplified
36,90 CHF *
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Cisco Networking Simplified Second Edition Master today's world of Cisco networking with this book's completely updated, fully illustrated visual approach Easy enough for novices, substantive enough for networking professionals Covers the latest networking topics-from network architecture to secure wireless, unified communications to telepresence In Full Color Jim Doherty • Neil Anderson • Paul Della Maggiora Now 100 percent updated for the latest technologies, this is today's easiest, most visual guide to Cisco® networking. Even if you've never set up or managed a network, Cisco Networking Simplified, Second Edition, helps you quickly master the concepts you need to understand. Its full-color diagrams and clear explanations give you the big picture: how each important networking technology works, what it can do for you, and how they all fit together. The authors illuminate networking from the smallest LANs to the largest enterprise infrastructures, offering practical introductions to key issues ranging from security to availability, mobility to virtualization. What you always wanted to know about networking but were afraid to ask! How networks and the Internet work How to build coherent, cost-effective network infrastructures How to design networks for maximum reliability and availability What you need to know about data center and application networking How to secure networks against today's threats and attacks How to take advantage of the latest mobility technologies How virtualizing networks can help businesses leverage their network investments even further How to combine messaging, calendaring, telephony, audio, video, and web conferencing into a unified communications architecture This book is part of the Networking Technology Series from Cisco Press®, the only authorized publisher for Cisco®. Category: Cisco Covers: General Networking

Anbieter: Orell Fuessli CH
Stand: 26.01.2020
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Practical Powershell Office 365 Exchange Online...
43,90 CHF *
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PowerShell is an integral part of Exchange Server 2016. This book was written with real world scenarios in mind. Authored by a pair of MVPs, this book will provide you with practical advice on how to use PowerShell on your Exchange Servers. Exchange Server 2016 is just the latest iteration of Microsoft's flagship messaging product. While some organizations are moving to Office 365, a considerable amount of corporations are staying on premises for their own reasons. As such, there is still a need to help those who support Exchange to learn how to advance their PowerShell scripting skills. This book is aimed at those who know some PowerShell or are looking for ways to make their scripts better as well as help you become more confident in managing Exchange Server with PowerShell. The second edition now includes chapters on security, unified messaging, public folders, best practices and more.

Anbieter: Orell Fuessli CH
Stand: 26.01.2020
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Social TV
16,99 € *
ggf. zzgl. Versand

The Internet didn t kill TV! It has become its best friend. Americans are watching more television than ever before, and we re engaging online at the same time we re tuning in. Social media has created a new and powerful backchannel , fueling the renaissance of live broadcasts. Mobile and tablet devices allow us to watch and experience television whenever and wherever we want. And connected TVs blend web and television content into a unified big screen experience bringing us back into our living rooms. Social TV examines the changing (and complex) television landscape and helps brands navigate its many emerging and exciting marketing and advertising opportunities. Social TV topics include: Leveraging the second screen to drive synched and deeper brand engagement Using social ratings analytics tools to find and target lean-forward audiences Aligning brand messaging to content as it travels time-shifted across devices Determining the best strategy to approach marketing via connected TVs Employing addressable TV advertising to maximize content relevancy Testing and learning from the most cutting-edge emerging TV innovations The rise of one technology doesn t always mean the end of another. Discover how this convergence has created new marketing opportunities for your brand.

Anbieter: Thalia AT
Stand: 26.01.2020
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Practical Powershell Office 365 Exchange Online...
37,49 € *
ggf. zzgl. Versand

PowerShell is an integral part of Exchange Server 2016. This book was written with real world scenarios in mind. Authored by a pair of MVPs, this book will provide you with practical advice on how to use PowerShell on your Exchange Servers. Exchange Server 2016 is just the latest iteration of Microsoft's flagship messaging product. While some organizations are moving to Office 365, a considerable amount of corporations are staying on premises for their own reasons. As such, there is still a need to help those who support Exchange to learn how to advance their PowerShell scripting skills. This book is aimed at those who know some PowerShell or are looking for ways to make their scripts better as well as help you become more confident in managing Exchange Server with PowerShell. The second edition now includes chapters on security, unified messaging, public folders, best practices and more.

Anbieter: Thalia AT
Stand: 26.01.2020
Zum Angebot
Cisco Networking Simplified
30,99 € *
ggf. zzgl. Versand

Cisco Networking Simplified Second Edition Master today's world of Cisco networking with this book's completely updated, fully illustrated visual approach Easy enough for novices, substantive enough for networking professionals Covers the latest networking topics-from network architecture to secure wireless, unified communications to telepresence In Full Color Jim Doherty • Neil Anderson • Paul Della Maggiora Now 100 percent updated for the latest technologies, this is today's easiest, most visual guide to Cisco® networking. Even if you've never set up or managed a network, Cisco Networking Simplified, Second Edition, helps you quickly master the concepts you need to understand. Its full-color diagrams and clear explanations give you the big picture: how each important networking technology works, what it can do for you, and how they all fit together. The authors illuminate networking from the smallest LANs to the largest enterprise infrastructures, offering practical introductions to key issues ranging from security to availability, mobility to virtualization. What you always wanted to know about networking but were afraid to ask! How networks and the Internet work How to build coherent, cost-effective network infrastructures How to design networks for maximum reliability and availability What you need to know about data center and application networking How to secure networks against today's threats and attacks How to take advantage of the latest mobility technologies How virtualizing networks can help businesses leverage their network investments even further How to combine messaging, calendaring, telephony, audio, video, and web conferencing into a unified communications architecture This book is part of the Networking Technology Series from Cisco Press®, the only authorized publisher for Cisco®. Category: Cisco Covers: General Networking

Anbieter: Thalia AT
Stand: 26.01.2020
Zum Angebot